Yahoo unveiled a new app today called Livetext, where users can send each other video and text — but no sound.
To get a sense of how it works, we spoke to Yahoo’s Arjun Sethi (formerly co-founder and CEO of MessageMe). He and I even had a short little Livetext session. Sethi also explained the opportunity he sees in taking the audio out of video messaging.
Facebook wants you to know about the security-centric tools that are already in your Facebook account, so in the coming weeks (possibly from today) you’ll start seeing a little prompt at the top of your feed asking you to go through a three-step process. Or you can kickstart it yourself today by going here.
Today’s launch comes a few months after Facebook first revealed it was testing the feature. But now it’s available for everyone.
Pinterest just became massively valuable. The brand itself is valuable enough already, with a valuation around 11 billion. Now, they’re valuable for you.
Two words: Buyable pins.
In June, Pinterest rolled out the highly-anticipated buyable pin feature. Buyable pins are select pins with a “buy” button, allowing users to purchase what they see in select Pinterest pins.
With 700 million Messenger users, investors are eager to see Facebook earn money on the platform. But Zuckerberg put the brakes on those expectations today during the Q2 earnings call, explaining that Messenger and WhatsApp will run the same monetization playbook as Facebook and the News Feed: Get people organically interacting with businesses before you let companies pay to reach customers.
All digital marketers should keep the following four social media terms in their vocabulary.
Social media, like every other marketing initiative (and some would even argue more so), is full of buzzwords. I'll admit I use them every day, but when I hear others stringing them together in pretentious and increasingly nonsensical sentences, I become embarrassed, not only for the speaker, but for myself as well.
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