While it may not compare with the size and scale of Facebook, Pinterest is steadily growing its user base, and is becoming a much bigger consideration for marketers, particularly those in the B2C sector.
The platform reached 175 million users back in April, and now, Pinterest has announced that their community has expanded to 200 million MAU – up 40% year-over-year.
Ever wanted to walk alongside your cartoon-self riding a skateboard? How about watching yourself do yoga or drinking a cup of coffee? Sounds thrilling.
If you remember, Snapchat acquired Bitmoji for $64M last year. We've seen a variety of fun Bitmoji additions to Snapchat such as user profile avatars, personalized stickers, and the recent (and mildly controversial) 'Snap Map' where users can see where their friends are at all times.
Did you know about 48 hours of videos are uploaded every minute on YouTube and using a video in your marketing increases the sharing of your content 10x? From Facebook Live to 360-degree videos, these revolutionary video marketing stats will enhance your marketing strategy.
One of the most important strategies for your business today is videos. Whether it is Facebook, Instagram, YouTube or Snapchat, video content on social media is what marketers need to focus on in 2017. Videos drive traffic and engagement to your blog while managing to convey information better than other types of content used.
We've all been there: Twisting and double-tapping our phone screens to be able to make out the information packed into a snazzy looking infographic.
As marketers, we often cringe and bear it when we put out an infographic, knowing it'll easily entertain desktop users but require mobile users to work a little harder to glean the information.
Last week, Facebook announced the ability for advertisers to target their campaigns based on a user's employer and education will be removed from the advertising platform.
The decision comes after ProPublica, an investigative reporting publication, found that advertisers could target discriminatory groups such as “Jew Haters” and “NaziParty” in their ad campaigns.
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