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10 Best Marketing Resources for Small Business Owners in 2018

10 best marketing resources for small business owners in 2018

Being a small business generally means that you’re on a shoestring budget with limited hands on deck. It’s vital to know the resources available that could not only make your life easier but also beef up your bottom line.

4 Reasons Why 76% of Small Businesses Don’t See Positive ROI from Facebook

4 reasons why 76 percent of small businesses dont see positive roi from facebook

Social Media Marketing is the most cost effective way to reach a targeted audience, however, recent data shows that a clear majority of small businesses aren’t seeing positive return on investment (ROI), specifically from Facebook.

A study of over 4,700 US small businesses with fewer than 10 employees found that only 24% were seeing positive ROI. This makes me sad considering there's a wealth of information online that can help you piece together a social media marketing strategy that drives business results.

50 Free Marketing Tools Any Small Business Can Use

50 free marketing tools any small business can use

You’re a small business. You need to market your products and services to establish yourself on the market and edge ahead of competitors, though your marketing budget doesn’t stretch too far.

Why small businesses benefit from Pinterest

pinterest ad targeting retailPinterest is opening up opportunities to small and mid-sized companies looking to pre-plan campaigns and better target customers, writes Alex Samuely. One advantage for small businesses is Pinterest's recent shift from 30 large interest categories to 420 targetable ad categories.