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A Guide to Visual Content for Social Media [Infographic]

a guide to visual content for social media

As you likely already know, visuals are now an essential element of any social media marketing strategy. Initially, long, text-based posts were the primary communications option on Facebook, which were soon replaced with short and spicy messages, ala Twitter. And with the passage of time, and the development of technology, we've seen that shift move towards more visual based content - first images, now video - in accompaniment, and often replacing entirely, text.

But despite the rise of social networks, and the changing interactive landscape, there are many companies and brands that are still struggling to generate leads from the medium. But you can stand out with the help of well designed and crafted visuals.

LinkedIn's Guide to Digital Marketing Acronyms [Infographic]

linkedins guide to digital marketing acronyms

Do you know your ROI from your CTR? Your MQL from your SQL?

If any, or all, of that sounds confusing, you’re not alone – there are a heap of digital marketing acronyms and abbreviations that seem almost designed to over-complicate the process and make it appear as if the only way to achieve optimal results is to hire someone who does understand all the specific ins and outs.

Hey, wait a second…