Maybe you forgot, but there was almost certainly a time when you were thrilled to download Evernote (“You mean I can make a note on my phone and the same note will be instantly available on my computer?”).
Today, the original release of Evernote - or Angry Birds, or Candy Crus, or whatever app got you hooked years ago - wouldn’t be all that impressive. We take them for granted.
Take just the other day for example, when Instagram launched face filters (a Snapchat clone in just about every possible way). Years ago, of course, this would have been revolutionary.