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Free Aberdeen Group Research Report, "Growing Customer Retention" and LinkedIn Subgroups

I just sent this blast:

1. Receive Your Complimentary Research Report NOW!
“Marketer’s Toolbox: Grow Customer Retention”
 This $399 value offer is entirely free and exclusively for our Social Media Marketing group in advance of general release. The offer expires 07/30/2010 so hurry and download today.   http://changetheworld.tradepub.com/free/w_abeb161/?p=w_abeb161


Too often, retailers ignore the connectivity between customer channel preferences and buying behavior. Channel preferences no longer pertain to only transaction-based interactions; customers are interacting with brands in entirely new ways. The emergence of new marketing channels, such as social media and mobile, require a retailer to provide consistent branding across all retail channels, and to engage the customer with marketing messages through their channel of choice. As consumers turn to multiple channels for their media consumption and shopping needs, retailers must ensure disparate channels are working in harmony. Between February and May 2010, Aberdeen surveyed 145 retail enterprises to determine the current state of multi-channel marketing initiatives.


Offered free by the well respected Aberdeen Group – click here: : http://changetheworld.tradepub.com/free/w_abeb161/?p=w_abeb161


2. Did you know that there are lots of special interest subgroups on LinkedIn as part of our Social Media Marketing group? They are all free to join and have more focused discussions and resource sharing that could be helpful. Here are some of them:


Social, Viral and Word of Mouth Marketing – http://www.linkedin.com/groups?mostPopular=&gid=2072411


International Social Media – http://www.linkedin.com/groups?mostPopular=&gid=2077364


Social Media Advertising – http://www.linkedin.com/groups?mostPopular=&gid=2072396


Research & Analytics – http://www.linkedin.com/groups?mostPopular=&gid=2072421


Politics and Social Media – http://www.linkedin.com/groups?gid=2328696&trk=myg_ugrp_ovr


Social Media Consulting – http://www.linkedin.com/groups?mostPopular=&gid=2088205


Social Media Design & Creativity – http://www.linkedin.com/groups?mostPopular=&gid=2089251


Social Media Community Relations – http://www.linkedin.com/groups?mostPopular=&gid=2089251


NonProfits & Social Media – http://www.linkedin.com/groups?mostPopular=&gid=2369131


Incentives, Rewards, Sweepstakes & Coupons – : http://changetheworld.tradepub.com/free/w_abeb161/?p=w_abeb161


Social Media in Construction – http://www.linkedin.com/groups?gid=3179919&trk=myg_ugrp_ovr


New Products & Technologies – http://www.linkedin.com/groups?gid=3179919&trk=myg_ugrp_ovr


If you want a new subgroup created as well, just email me at mcrosson@changetheworld.com and I’ll set one up and make you the group manager. Here’s to everyone’s success!


Cheers,
Mike Crosson
Moderator and Publisher
www.SocialMediopolis.com

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