Are you struggling to bring back some life to your social media accounts? Or maybe you just want to mimic past social media successes?
Whatever the case, there’s a simple solution - repurposing your top social media content. In this post, I'll share five of the best ways that you can use to repurpose your top social media content and boost your results.
On January 11th, Facebook CEO Mark Zuckerberg announced a coming, major shift in the way Facebook will sort posts in it's News Feed.
In a nutshell, posts from brand and publisher Pages are set to be de-prioritized in favor of person-to-person interactions, which will likely mean a decline in organic reach for businesses.
While most businesses are slowing down and easing into the end of year period, Facebook continues to roll out updates – and significant ones at that.
This week, The Social Network has announced yet another News Feed algorithm tweak, this time taking aim at Pages which push for engagement in order to boost their reach.
Wow – what a time for Facebook.
Yesterday we noted that The Social Network had already started to add in additional privacy and transparency tools to help reassure users in the wake of the Cambridge Analytica data scandal, with more likely on the way.
Facebook has announced an update of its split testing tools, which will provide more ways for advertisers to get insights on potential campaign performance before boosting ad spend.
Google’s adding another social-like feature into their search results, this time by adding posts from popular musicians within relevant SERPs.
Sharing personal updates on LinkedIn is a bit of a controversial area for some. Definitely, LinkedIn's not Facebook - you don't want to be sharing all your personal news, thoughts and updates on a platform that's primarily focussed on professional interactions.
But there is a way to share relevant personal updates with your LinkedIn network - and those posts, in my experience, can perform better than your regular 'all business' updates.
LinkedIn has updated its on-platform search options, reformatting the search page to make it easier to utilize the various filters available, and hone in on the results you need.
I’m sure you know it by now, but you are a commodity to Facebook. Your attention is anyway.
To keep your interest and attention, Facebook's always tweaking its News Feed algorithm to ensure that users are served the most engaging and relevant material possible.
Social media has been a pivotal piece of successful marketing strategies for a decade now. The ability to share content, build a community of current and potential customers, and engage with an audience in real-time has forever changed how brands approach marketing.