Onstage at Code in Southern California this morning, Twitter CEO Dick Costolo fielded questions about whether he’d be keeping his job in the face of outside criticism and angst over the rate of user growth for Twitter.
“The board and I are totally in sync,” Costolo said in response to a question about whether he’d have his job by the end of the year. “You have to focus on the long term and continue to execute on that strategy.”
Facebook has released its Q4 and full year 2017 performance results, once again posting solid numbers across the board – though there are some interesting notes on the impact on their shift towards more ‘meaningful connections’
First off, on active users, Facebook’s monthly active user count rose to 2.13 billion, an increase of 14% year-on-year.
In order to mark the 25th anniversary of the SMS text message (remember thumbing them in on your old Nokia 5110?), Facebook has commissioned a global study of messaging use in order to provide some additional perspective on how messages are now being used, and the role they play in the modern interactive process.
And the data – incorporating responses from almost 10,000 respondents – reveals some interesting findings.
After failing to live up to expectations in their first few earnings reports, analysts had been expecting more of the same from Snap for their Q4 numbers.
With Facebook putting the squeeze on organic reach yet again, businesses are looking at alternatives to help them augment any referral traffic losses. And with Instagram on the rise, it's become a key platform - it may not suit all business types, but with 800 million users and counting, it should certainly be a consideration.