Brands Can Now Set Away Messages, Annotate Private Messages With Customers
Marketers may have seen their abilities to initiate converstations with customers through Facebook compromised when Facebook curtailed their posts' organic reach. But that hasn't stopped customers from initating conversations with businesses through Facebook.
Search Giant Says It Has Eliminated Three Popular Botnets
Google has extended testing of an ad unit that enables marketers to deliver real-time ads on YouTube that relate to what's happening on television. Wix.com will be one of the first brands to use the product during the Super Bowl.
CMO Council Study Finds Marketers Are Finally Cracking 'Campaign Brain'
Marketers agree that networking is absolutely essential for success, but it's also one of the toughest skills to master. Here's the advice that will put you on top -- straight from the best in the field.
Learn more about integrating Snapchat into the social media marketing mix at the Pubcon Masters Workshops with Lisa Buyer, Melissa Fach, and Jabez Lebret at Pubcon SFIMA 2016