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7 Ways to Make Your Brand Stand Out on Social Media

everything you need to know about influencer marketing and artificial intelligence

With so many people and businesses now active on social media, it can be a little overwhelming trying to come up with ways to cut through all the noise.

But then again, sometimes the answers are right in front of our faces - and no you don’t necessarily need a viral hit to stand out.

Facebook Tests New Rating System for Brand Pages

facebook releases topics to watch report for march highlighting key trends

This is interesting – Facebook’s reportedly working on a new scoring system for business Pages, which would rate them out of ten stars, and take into account a range of measures.

How Self-Deprecating Advertising Creates More Meaningful Consumer-Brand Connections

how self deprecating advertising creates more meaningful consumer brand connections

Being able to laugh at ourselves is a tricky trait to nurture, but it can help people connect with us more – and it’s the same for brands and consumers.

Over the past few years, there's been an upward trend of brands that make fun of themselves in ads in order to create deeper, more meaningful connections with their audience - or more specifically, their Millennial audience.

How Social Media Can Make or Break Your Brand [Infographic]

how social media can make or break your brand

In our increasingly digital world, social media is becoming an increasingly important business tool. The far-reaching power of sites such a Twitter, Facebook and Instagram, enables brands to interact with their customers, attract new ones and increase their exposure.

However, as much as these sites have the power to build a brand, if not used properly, they also have the potential to take it down. That’s the focus of this new infographic from Living Business, which explores the dos and don’ts of using social media for business.

Secrets of a Referable Brand [Infographic]

secrets of a referable brand

What makes a brand more 'referable' than another?

We recently talked to 2000 consumers to see what increases the likelihood of them recommending a brand to friends or family.