Instagram yesterday was an endless sea of meaningless posts asking you to turn on post notifications for each account you follow. Brands and professional Instagrammers are worried that they are going to disappear from your Instagram feed once the company turns on its algorithmic feed.
Hey, have you noticed how your Twitter feed is filling up with a heap of posts from users you don’t follow, but which people you do follow have liked or replied to?
The replies are probably a worse example, as you’re often being dropped into direct conversations which don’t involve you, but are being conducted between someone you follow and someone else.
2016 was a busy year for Google, particularly as it relates to its algorithm - the formula used to rank the resulting Web pages from a user’s query. With nine updates over the course of twelve months, the push to deliver better search results based on user intent was at the forefront of Google’s efforts. Prioritizing the user and customizing content - from search results to personalized recommendations - goes hand-in-hand with the 2016 push for putting the customer first.
Making sense of what the updates mean for your small business website can be tricky. However, E2M Solutions have pulled together the below infographic which encapsulates each update in layman’s terms. The fully animated infographic is viewable at the bottom of the page, but for those curious to know more about each update, here's a summary of each key element.
I’m sure you know it by now, but you are a commodity to Facebook. Your attention is anyway.
To keep your interest and attention, Facebook's always tweaking its News Feed algorithm to ensure that users are served the most engaging and relevant material possible.
With Facebook giving users more control of what they see in their News Feed, they're likely to remember their closest friends, but they may not necessarily remember their favorite brand pages.
Facebook users can now have more control over their News Feeds. But with people having more of a say in what they see, will that hurt content marketers?
OMG! It’s the Facebook apocalypse! Where’s Daryl with his crossbow? Is Carl really dying? (Wait, that’s a different apocalypse.)
Unless you’ve been hiding under a #rock, you know that Facebook essentially announced that it was going back to being a social network, prioritizing posts from friends and family in the newsfeed.