The Total Life Cycle of the Social Customer
How can social media serve your brand? Interaction with consumers is being made social across the business world, with both huge opportunity and substantial risk involved. An intelligent social business that makes effective use of social platforms to listen to its marketplace can then present itself to the customer in ways that facilitate conversions, in the form of sales or brand loyalty.
Ten Tips For A Social Media Newbie
That is why social media is not at easy as it looks - especially things like knowing when to turn it off and don't annoy your followers!
58 Things Social Media Newbies Say & Maybe You Said, Too!?
Wiki - Social Media
Thanks for the link. It is amazing that they had so much insight considering it was last edited July 2011. It seems like the social media landscape...